Why it works: or "What's in it for me?" |
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By providing a genuine win/win situation for both the employer and employee, coaching is now recognised as one of the most attractive propositions for any organisation seeking to get the best from its workforce.
A “Win” to the Employer is by created by adding value; value reflected in bottom line performance. Think about it for a moment: training schemes are a commonly accepted route used by employers to correct areas of skills deficiency - yet studies show that up to 70% of performance drag in organisations is actually attributable to poor relationships between staff, not ability.
As a melting pot of individual personalities and unique situations, working environments can conspire to distract or disrupt even the most committed individual from achieving their best. Without attention, the net effect is often a costly cycle of replacing and retraining staff. Coaching works in even the most frenetic working environment by retaining focus and motivation, enabling employees to perform better both personally and professionally. When faced with such challenges, coaching will help turn “can do” into “will do”.
A “Win” for the coachee means being on their side too. Coaching helps the fight against unhelpful or limiting patterns of behaviour, working to increase self-awareness so that a bigger picture can be developed. By providing insights and promoting emotionally intelligent responses, coachees enjoy a fresh perspective on how best to succeed in what they are doing. When under-performance occurs, coaching will not only provide support to maintain commitment and self-belief, but also help to refocus on solution rather than problem thinking.
Managers too enjoy the benefit of working with a coach, particularly where conditions arise that make it difficult for a manager to intervene personally. In such situations a manager can dictate the desired outcome of coaching (metrics), and leave the coach and coachee to decide confidentially the best way to get there. Providing a pre-agreed level of confidentiality encourages “cards on the table” honesty within coaching sessions, allowing issues to be discussed without fear of reproach and offering ways to move forward quickly.
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